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Keith Ferrazzi - Master Conferences
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Hi. Iím Keith Ferrazzi, author of ďNever Eat Alone.Ē In my book, I had a chapter called ďBe a Conference Commando.Ē What I mean by that is, donít just go to conferences, master them, in five easy steps. Number one, seven Ps. Prior proper planning prevents piss-poor performance. Meaning, figure out who you want to meet in advance, maybe even call them, but certainly know what you want to talk to them about while youíre there. Number two, draft off the big Kahuna. Who was last yearís chair? Who does everybody know? You get to know that person, youíll meet everybody. Number three, never break. Donít be that guy out there, you know, with a Blackberry or on the phone at all the breaks, be with people. You know, use the time during the boring speakers to be on your Blackberry, thatís what I do. Number four, go deep. Donít be that networking jerk passing out business cards with one hand and a martini in the other. Go deep. Get to know people, really. Build real relationships. Number five, follow up. When the whole thingís over, make sure you email people. Let them know that you connected. And figure out a reason to get back in touch with them. For more tips, go to nevereatalone.com.